Tourism Performance Statistics
These figures include NI annual and quarterly tourism performance, tourism industry barometers, accommodation statistics, visitor experience and attitude surveys.
Tourism 360° Performance Update
The Tourism 360° Performance Update summarises the latest available research and insights including Northern Ireland hotel performance, Tourism NI's analysis of digital data sources and more.
To view the Tourism 360° Performance Update reports in full, please click below:
Republic of Ireland Visitors to NI 2023
Tourism NI has welcomed new figures showing Northern Ireland attracted unprecedented numbers of overnight visitors from the Republic of Ireland in 2023, and the amount they spent on those trips increased significantly compared with 2022.
According to figures released by the Republic of Ireland’s Central Statistics Office, 1.3m overnight trips were taken by visitors from the Republic to Northern Ireland in 2023, up 46% compared to 2022.
NI Annual and Quarterly Tourism Performance
Summary reports published by Tourism NI
Annual and Quarterly Tourism Performance Statistics are published by the Northern Ireland Statistics and Research Agency (NISRA) and the Central Statistics Office (CSO). Tourism Northern Ireland produces reports to provide an overview of these and other statistics, together with industry sentiment.
Jan-Dec 2019 tourism performance data released by NISRA relating to overnight trips taken in NI indicate:
Figures relate to overnight trips taken by NI residents and ROI, GB and Other Overseas visitors in NI.
NI welcomed 5.3m visitors, who spent a record breaking £1bn (£76m or 8% more compared with 2018).
Nights increased by 2%, driven by significant increases in ROI nights (+23%), as well as growth from NI (+5%).
The growth in trips in 2019 was largely driven by holidays, as we attracted 322,000 more holiday visitors (+14%) compared with 2018. The closer to home markets (NI and ROI) increased by 17%, while holiday visitors from GB and Other Overseas grew by 7%.
Overnight visitors from outside NI exceeded 3m for the first time ever. Growth was largely driven by the ROI market (+28%). GB and other overseas trips increased by 1%.
Domestic performance was strong in 2019, with NI residents taking more trips, notably holidays, in NI and spending more.
2019 tourism employee jobs figures show a 9% increase (+6,000) on 2017 to 70,803.
Industry feedback suggested a positive start to 2020, pre-covid. Accommodation and airport statistics clearly show the devasting impact the pandemic had during the first lockdown, and the reopening period.
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NI Tourism Performance Statistics Dashboard
The NI Tourism Performance Statistics Dashboard details annual key performance indicators, accommodation figures, spend statistics and access into NI.
Deeper analysis of consumer demographics and reasons for travel help to better understand our customers, and local government district (LGD) level breakdowns allow for a more comprehensive understanding of tourism performance across NI.
All data is sourced from the Northern Ireland Statistics and Research Agency (NISRA).