Northern Ireland Tourist Board

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Resources and advice to help assist in growing your business and knowing your customer

  1. Know Your Customer
    Know Your Customer

    Know Your Customer

    Tourism NI undertakes regular research to understand what visitors from outside NI and domestic visitors make of every aspect of their Northern Ireland experien...

  2. Toolkits and Resources
    Toolkits and Resources

    Toolkits and Resources

    Tourism NI produces a range of guides and toolkits to help you make the most of opportunities available to you and your business.

  3. Marketing Opportunities
    Marketing Opportunities

    Marketing Opportunities

    Tourism NI’s consumer website: discovernorthernireland.com

  4. Star Grading Schemes
    Star Grading Schemes

    Star Grading Schemes

    Tourism NI is committed to raising quality standards throughout the Northern Ireland tourism industry. Our Quality and Standards team work with local tourism p...

  5. Screen Tourism
    Screen Tourism

    Screen Tourism

    Screen tourism is a growing trend and has the potential to create stand out for Northern Ireland in the international marketplace. Northern Ireland is increasin...

  6. NI Year of Food and Drink
    NI Year of Food and Drink

    NI Year of Food and Drink

    Northern Ireland's Year of Food and Drink 2016 was a celebration of everything delicious about this place. The epic landscapes, traditions and people that make ...

  7. Sustainable Tourism
    Sustainable Tourism

    Sustainable Tourism

    We know that as a tourism business, you’re busy. There are breakfasts to be cooked, bookings to be made and customers waiting. Which means no time to plough thr...

  8. Tourist Signing- Brown Signs
    Tourist Signing- Brown Signs

    Tourist Signing- Brown Signs

    High quality signing of attractions and facilities helps visitors orientate themselves when in unfamiliar surroundings and it can play a significant role in the...

  9. Golf Tourism
    Golf Tourism

    Golf Tourism

    Northern Ireland is experiencing unprecedented success and status as a golf destination through the triumphs of its champion golfers, its world ranking golf cou...

  10. Northern Ireland Tourism Awards
    Northern Ireland Tourism Awards

    Northern Ireland Tourism Awards

    Our annual awards ceremony is about celebrating the very best practice within our industry. Tourism NI is keen to encourage businesses of all sizes and shapes t...