Northern Ireland Tourist Board

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St Patrick's Trail at Slemish

St Patrick's Trail at Slemish

Summary reports published by Tourism NI

Annual and Quarterly Tourism Performance Statistics are published by the Northern Ireland Statistics and Research Agency (NISRA). Tourism Northern Ireland produces reports to provide an overview of these and other statistics, together with competitor performance and industry sentiment.

The latest tourism data released by NISRA indicate a very positive first quarter of 2017 for NI tourism, with NI welcoming more visitors who stayed longer and spent more.  Over one million overnight trips were taken in NI during Jan-March 2017 (unprecedented for this time period), driven largely by growth in holiday trips. Visitor spend also reached record levels of  £170m during Jan-March 2017, up 7% on Q1 2016.  These figures support previously released NI serviced accommodation statistics, as well as industry feedback  for 2017.  Hotels achieved previously unsurpassed sales during the first quarter of the year and TNI’s June 2017 Industry Tourism Barometer also saw the tourism industry in a positive mood, with the outlook strong for the remainder of 2017.

NB: Figures for the Jan-March 2017 period should be treated with caution due to small sample sizes.  Jan-March is generally the quietest quarter for visitors.  The picture presented below is reflective only of this period and may change as the year progresses.