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Roadshows help local businesses join the food revolution

NI Year of Food and Drink

Posted by Tourism NI

Published January 22, 2016

Last week saw a province-wide series of Northern Ireland Year of Food and Drink 2016 Roadshows hosted in Derry~Londonderry, Fermanagh, Armagh and Belfast to help local businesses join the food revolution.

Guildhall Roadshow

The Tourism NI events were attended by a wide range of local tourism and hospitality providers, as well as retailers, food service and agri-food specialists, and stakeholders.
The roadshows shared and discussed the themes of the Year of Food and Drink calendar and examined what visitors to Northern Ireland have to say about our food offering.
It also offered practical guidance on how to use the Year of Food and Drink branding and marketing collateral to promote local produce, and provided advice on positioning businesses to maximise the opportunities of collaborative working.

For presentations from the events please click here.

Posted by Tourism NI

Produced by Tourism NI