Grow your sales with the Tourism Exchange

Bringing visitors back, rebuilding our offering and driving sales for Northern Ireland’s tourism businesses has never been more important. Tourism NI has partnered with TXGB to give businesses better access to online sales channels, so you can promote your offering cost-effectively and drive more direct bookings.


What is TXGB?

The Tourism Exchange, or TXGB, is a platform designed to help you access new routes to market and reduce commission costs. It does this by connecting tourism businesses with a range of local and international distributors.

Joining the Tourism Exchange is free and simple as the exchange connects to your existing booking technology. Don’t worry if you don’t yet have an online booking system, you can use TXGB’s free inventory loading tool to start selling online. 


TXGB how_it_works.png

Case Study - Montalto Estate

Montalto Estate

TXGB was very straightforward to set up. They have step by step guidance on their website which is very easy to follow.

Lucy Davidson, Marketing Executive

Case Study - Letteran Lodges

Letteran Lodges

TXGB has removed all the administration required for managing bookings allowing me to focus more on my business…. with additional management tools to allow me to manage all booking, date changes, booking confirmations. So not only is the system user friendly for the customer, but also user friendly for the owner.

Ryan Donnelly, Owner

Why should I sign up to TXGB? 

  • Real time two way data sharing – Show live availability and prices with your chosen sales channels and receive bookings directly into the TXGB system with full customer data.
  • Direct payment channels – Get paid directly, at point of sale, protecting cash flow and customer data, while ensuring bookings are made on your terms.
  • Free and easy to join – Connect to Tourism Exchange via your current booking system, or if you currently do not have a digital booking system you can avail of the inbuilt sales tool, TXLoad, for free.
  • Optimise commission costs – Access a wide range of unique, low-commission channels alongside established well-known brands.
  • No booking, no fee – No setup or monthly subscription fees. Just a 2.5% Tourism Exchange booking fee, plus the commission of your chosen sales channels.
  • Completely flexible – Pick the best distribution partnerships for you via the simple ‘opt in/out’ marketplace on your user-friendly dashboard.
  • Become bookable on Discover Northern Ireland – By onboarding to Tourism Exchange you can then opt in to make your product listing on bookable.

Find out more about TXGB by watching this sort video:

TXGB Case Study

Hear from Tracey Jeffrey, owner of Tracey's Farmhouse Kitchen about how she is using TXGB to grow her business and reach a wider audience.

Read more

Tracey’s Farmhouse Kitchen

“Being connected to a wide range of international distributors via TXGB has enabled me to raise my profile considerably. I wouldn’t have the resources to promote my business to such a global audience otherwise and it’s definitely resulted in an increase in bookings.“

Tracey Jeffery, Owner


Where can I find out more?

Do you have an online booking system ?

TXGB Diversify your Distribution Webinar