Highlights
Promotions
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Unlocking Potential from ROI
The ROI market represents a significant tourism opportunity for Northern Ireland. In 2016 Northern Ireland attracted more overnight visitors from ROI than from mainland Europe or North America. The economic outlook now and into the future for the ROI market is very positive and ROI residents have been holidaying more at home.
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Considering starting your own tourist accommodation business?
Useful information and legal obligations to be aware of when starting an accommodation business in NI.
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Are you ready for The Open?
Top 10 tips on getting your business ready for The 148th Open. Check out our toolkit to help maximise opportunities.
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Tourism NI calls for entries to Northern Ireland Tourism Awards 2019
Tourism businesses across Northern Ireland are being encouraged to enter the awards which will take place in May.
Tourism NI's Mission is to build the value of tourism to the local economy. Our Vision is to confidently and passionately champion the development and promotion of the Northern Ireland experience.
Updates
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Tourism Performance Statistics
The latest tourism performance statistics and tourism trends
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Game of Thrones® - The Opportunity
Game of Thrones® is not only a global phenomenon and HBO's most-watched show, it has transformed the country as a screen tourism destination.
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Visitor Experience Grading Scheme
A mark of distinction, improve your tourism business with a quality award
Latest News
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Marketing Campaigns
February 12, 2019
Say Hello to More Easter Marketing Campaign
Call out for Graded Hotels, Guesthouses, Guest Accommodation and Visitor Attractions
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Digital tourism
February 5, 2019
Say Hello to the Maritime Mile! Tourism experience launched in Belfast
Visitors to Belfast’s Maritime Mile from today will get a chance to see previously silent landmarks like the Big Fish ‘wake up’ and anyone with a mobile phone can strike up a conve...
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Causeway Coast and Glens
February 4, 2019
‘Eyes on The Open’ celebration marks build up to biggest event in NI
Tourism NI marked the start of the official build up to The 148th Open at Royal Portrush with a celebration of Northern Ireland talent from across the worlds of sport, music, media...
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