Highlights
Promotions
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Unlocking Potential from ROI
The ROI market represents a significant tourism opportunity for Northern Ireland. In 2016 Northern Ireland attracted more overnight visitors from ROI than from mainland Europe or North America. The economic outlook now and into the future for the ROI market is very positive and ROI residents have been holidaying more at home.
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GDPR Considerations for Tourism Business Providers
From 25th May the laws on how you collect, store and process personal data are changing. Use this guide to understand the changes and ensure your data management complies with the new regulations.
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2018 European Year of Cultural Heritage
The European Commission has designated 2018 as a Year of Cultural Heritage. It aims to encourage people to explore the rich and diverse cultural heritage across Europe, by celebrating, understanding and protecting its unique value and reflect on the place that cultural heritage occupies in all our lives.
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Northern Ireland Tourism Toolkit
A guide to help you understand your customers and how to target them effectively.
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Considering starting your own tourist accommodation business?
Useful information and legal obligations to be aware of when starting an accommodation business in NI.
Tourism NI's Mission is to build the value of tourism to the local economy. Our Vision is to confidently and passionately champion the development and promotion of the Northern Ireland experience.
Updates
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Tourism Performance Statistics
The latest tourism performance statistics and tourism trends
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Game of Thrones® - The Opportunity
Game of Thrones® is not only a global phenomenon and HBO's most-watched show, it has transformed the country as a screen tourism destination.
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Visitor Experience Grading Scheme
A mark of distinction, improve your tourism business with a quality award
Latest News
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Business Tourism, Golf, Screen Tourism, Northern Ireland Tourism Awards, Industry Development Programme, Statistics, Marketing Campaigns, NI Food and Drink
August 24, 2018
Tourism industry shines a spotlight on Northern Ireland
Record visitor numbers of nearly five million people, an unprecedented £926m visitor spend, Giant’s Causeway visitors exceeding the million mark and Titanic Belfast posting its bus...
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