Meet the Buyer 2025

Meet the Buyer is Tourism Northern Ireland’s flagship event and provides an excellent opportunity for you to showcase your tourism business to a pre-qualified group of international buyers from Northern Ireland's key markets.
  
Following the success of the 2024 event, we are delighted that the event will take place again next year over 1.5 days in a face-to-face format.   Following the overwhelming interest from the international tour operators in 2024 for additional appointments which were made available in an additional half day, we have kept the extended appointment schedule for 2025.  We would again encourage you to make full use of this additional valuable opportunity, which will enable you to meet with more key buyers.

Who should attend?

Market Ready Tourism Businesses who:

• Are based in Northern Ireland
• Can offer net negotiated / commissionable trade rates
• Can contract with tour operators
• Have sufficient capacity to facilitate tour group and pre-booked FIT Business
• Are focused on international markets and already have development plans in place
• Have previously attended at least one other face to face B2B workshop such as Meet the Buyer, Coach and Group Workshop or ITOA in the last 3 years.
• For experience providers, preference will be given to those businesses who are participants in the Embrace a Giant Spirit Experience Portfolio and also who meet the additional criteria as above

Meet the Buyer: The format

• 1.5 days of face-to-face sales appointments in the Eikon Exhibition Centre
• Opportunity to request up to 30 pre-scheduled 1-2-1 meetings with international tour operators from Northern Ireland's key international markets facilitated through the Converve online platform
• A limited number of places will also be available at the networking dinner on 27th March and these will be allocated separately.

Deadline for Expressions of Interest: Thursday 9th January 2025 at 5pm.

• No late Expressions of Interest will be considered.
• In the event of over subscription, additional criteria will be applied.

How to Submit Your Expression of Interest

To secure your place at Meet the Buyer 2025, please login to your profile and access our Platforms webpage and complete the expression of interest form. If you have not signed up before:

1. Create an Account: Visit tourismni.com and click the login/signup link in the top right corner.
2. Wait for Approval: Your account request will be reviewed within 3 working days.
3. Access Platforms: Once approved, log out and log back in. Navigate to 'Platforms' in the dropdown menu under your name.