Grow your sales with the Tourism Exchange
Tourism NI has partnered with TXGB to give businesses better access to online sales channels at lower commission rates, so you can promote your offering cost-effectively and drive more direct bookings.
Getting your business listed on Discover Northern Ireland
Contents
- Events Industry Support in Northern Ireland
- Reimagining Events
- E-commerce for tourism events
- Content marketing for tourism events
- Sponsorship for tourism events
- Video marketing for tourism events
- Defining, diversifying & expanding your business product offering
- Culture & Heritage Experience Development
- Achieving 52-week revenue generation across seasons
- Building a destination through collaboration
- Getting your business listed on Discover Northern Ireland
- Gathering Feedback
- Creating video content for your tourism business
- Top tips: setting key performance indicators
- Developing tourism cluster groups
- How to use Instagram for your tourism business
- Which Facebook features can your tourism business avail of?
Contents
- Events Industry Support in Northern Ireland
- Reimagining Events
- E-commerce for tourism events
- Content marketing for tourism events
- Sponsorship for tourism events
- Video marketing for tourism events
- Defining, diversifying & expanding your business product offering
- Culture & Heritage Experience Development
- Achieving 52-week revenue generation across seasons
- Building a destination through collaboration
- Getting your business listed on Discover Northern Ireland
- Gathering Feedback
- Creating video content for your tourism business
- Top tips: setting key performance indicators
- Developing tourism cluster groups
- How to use Instagram for your tourism business
- Which Facebook features can your tourism business avail of?
Getting your business listed on Discover Northern Ireland
Local tourism providers can use Tourism NI’s consumer website discovernorthernireland.com to promote their offering.
Northern Ireland is marketed as a tourism destination via Tourism Northern Ireland’s consumer website Discover Northern Ireland (DNI).
The website received over 3.8 million visits* from visitors seeking information on events, attractions, accommodation and things to see and do in Northern Ireland. (*Figures based on period Jan 22 – Dec 22).
If you are a local tourism provider, you can use discovernorthernireland.com to promote your experiences, accommodation and events.
Northern Ireland is marketed as a tourism destination via Tourism Northern Ireland’s consumer website discovernorthernireland.com.
The website received over 2.7 million visitors* seeking information on events, attractions, accommodation and things to see and do in Northern Ireland. (*Figures based on period Jan 23 – Dec 23).
If you are a local tourism provider, you can use discovernorthernireland.com to promote your experiences, accommodation and events.
Being listed on discovernorthernireland.com gives you the opportunity to feed out to Tourism Ireland’s website ireland.com which is aimed exclusively at the overseas market as well as many of the local council tourism websites. This increases your exposure and opportunities for business.
All of Tourism NI’s marketing and PR campaigns targeted across the island of Ireland promote discovernorthernireland.com. It is a free opportunity too good to miss!
Creating & Managing Product Listings
If you would like to have your tourism product listed on discovernorthernireland.com and you meet the criteria outlined in the Tourism NI Contributor Agreement or if you have an existing product published on the website that you need to update follow the 3 easy steps outlined in the discovernorthenireland.com Listings Process guide